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Think about video games, especially massive online multiplayer experiences that require a gamer to create an alternative version-an avatar. In the digital world, I have my own identity that interacts with other digital entities on a regular basis. So much of our lives is conducted online-either via desktop or smartphone-that it is easy for the digital me to seamlessly sail through life without too much effort. Understanding that the digital version of a person does not always line up with a physical one is part and parcel of modern life. “In some ways, it is a highly evolved form of the writer self that we created when we wrote letters back and forth … we didn’t move the ball profoundly forward, we just added a hell of lot more data.” “We know we have our immutable self-a fleshy, defined self-and then we created digital versions of ourselves,” said Rolston, in a recent interview with Applause in San Francisco. Facebook makes us feel like thoughtful people … irrespective of how we behave in the real world.Īccording to Mark Rolston, founder and chief creative officer of Texas-based product design company argodesign, technology has changed humanity to such a level that it can be difficult to separate the digital version from the physical entity. Nine times out of 10 that is not a problem. Our activity allows the social network to tailor what it thinks we want to see or know. We all have a digital footprint that provides information to interested parties or creates a life stream that defines us in a virtual sense. In the last few years, the concept of a digital self versus the actual person has become more ingrained in our day-to-day lives. And he doesn’t know the answer to everything. For a start, he can’t remember birthdays. Almost the same, but just a little different. The physical version of me is … not quite the same guy. The digital version of me is always here, politically active, makes donations to charity, funds startup projects and never forgets a birthday. There is no topic that he can’t discuss when asked. There is almost no question that he can’t find the answer to. Second Brain: The Difference Between My Digital And Physical Self